The cinnamon challenge has been around for decades, but it was only recently that it became an Internet phenomenon. In a nutshell, the cinnamon challenge where a person attempts to eat, swallow and digest a whole tablespoon of cinnamon in under a minute, and without the use of liquids to wash it down. While this challenge has spread like wildfire on many user-generated video content and social media sites, there are many critics who believe the challenge to be dangerous. But the cinnamon challenge phenomenon continues to grow, and new people are jumping on the bandwagon on an almost daily basis.

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